The Cloud Nine agency have their own methodology supported by proven technology that enables you to manage, plan and execute you digital marketing strategies at every stage of the consumer lifecycle.
Prodigital is an enterprise level marketing platform that allows marketers to design and execute campaigns across multiple channels, providing cost efficiency via scheduled and event triggered events to deliver highly targeted on-brand communication.
The Prodigital marketing platform supports the entire marketing process, incorporating segmentation, personalisation, delivery, response management and campaign reporting. Our Support team is with you every step of the way to help you use the technology and give you advice and guidance on good practise.
Delivering integrated marketing with Prodigital
Single channel campaigns do not maximise response rates; marketers must integrate marketing communications across multiple channels to increase reach and drive conversion. Prodigital is designed to manage multi-channel, multi –wave campaigns.
Email marketing
Email continues to grow as a channel, acting as both an acquisition and retention tool. Prodigital provides the technology to ensure high deliverability whilst giving you the tools to manage content and segmentation.
SMS and MMS
Web traffic from mobiles is growing at 8x rate of traffic from PCs. Mobile marketing increases campaign reach but requires technical expertise to handle message delivery and response. Prodigital can manage SMS and MMS as standalone campaigns or integrated with other channels like email.
Call Centre
Prodigital integrates seamlessly with your Call Centre to provide customer centric information for outbound campaigns as well as customised forms for capturing inbound enquiries.
Online Coupons
A cost effective promotional tactic, coupons can be delivered by email or via your website and redeemed online and/or in store. Prodigital tracks redemption and provides security measures to avoid duplication and multiple redemption.
Website
Landing pages with targeted content increase conversion. Prodigital makes it easy to create html snippets to personalise web pages, helping you control your content. Our platform also supports other online marketing techniques such as customer surveys, polls, data capture and competitions.
Direct Mail
DM is still relevant with some customers preferring to receive information offline. Personalised content can be created within Prodigital in print ready PDF format and then printed in-house or by an external partner and delivered to customers via the post.
